asi Tony Twyman Awards
asi Tony Twyman Awards
In November 2007, RSMB announced their sponsorship of the inaugural ‘Tony Twyman Award’ at the asi European Television Symposium, held that year in Barcelona.
It was agreed that the award, in the name of the hugely respected Marketing and Media researcher, would be made annually to the author of the conference paper which offered ‘the best contribution to a greater understanding of the TV medium and its audiences.’
RSMB continue to support this award, the recipient of which is selected by a panel of judges including an RSMB representative.
Previous award recipients, together with their winning presentations, are detailed below:
- 2007 – How passive is passive? The EMM tested in The Netherlands
Bas de Vos (SKO) and Frans Kok (Intomart GfK) asiTT2007
- 2008 – The Billion Dollar Research Lab
- 2009 – Opening Pandora’s set-top box: from concept to practice
Alan Wurtzel (NBC Universal Research) asiTT2008
Jim Kite (Starcom Mediavest Group) and Todd Juenger (TiVo) asiTT2009
- 2010* – Moving TV towards the convergent media market
Bernhard Engel (ZDF) asiTT2010a
- 2010* – The TV advertising recovery: how far will it go and how sustainable will it be?
Toby Syfret (Enders Analysis) asiTT2010b
- 2011 – Consumer Viewing, Measurement and Monetisation in the US market
Matt O’Grady (The Nielsen Company)
*The 2010 Tony Twyman Award was shared by Bernhard Engel and Toby Syfret