November 20th, 2011
2011 asi European Television Symposium
The asi European Television Symposium was held in Amsterdam, with RSMB once again sponsoring the Tony Twyman Award for the paper which best provided a greater understanding of television and its audiences. This year the award went to Matt O’Grady from The Nielsen Company for an excellent paper that first assessed the current US marketplace before concentrating on the issue of content monetisation. Matt’s presentation, together with winning entries from previous years, can be found here: asi Tony Twyman Awards.